Targeted Mailing for Optimum Response Like it or not, most of us read our direct mail over a trash can. On …

Capturing Critical Marketing Information From Customer Prospects Integrated marketing campaigns provide real time activity reporting allowing you to monitor results and …

Customer Database Development and Management Capturing data about your customers is invaluable, allowing you to utilize that information to improve your …

Mobile Marketing Mobile marketing gives you access to your audience 24/7, and reaches them wherever they are. With more than 55% …

Conclusion Integrated and cross media marketing campaigns allow you to utilize a wide array of marketing channels that will expand your …

With our increasingly busy lives and ever-growing interest in all things “gadget” related, it’s easy to see why 83% percent …

Marketing Automation services have evolved significantly over the past several years due to advances in technology and the addition of …

May 6, 2002—WASHINGTON—If a picture is worth a thousand words, a picture with natural colors may be worth a million, …

An update on the Publishers Weekly website talks about the current state of book publishing in light of the growing …